Momager Kris Jenner & Her Key Notes To The Kardashian Empire

When it comes to the Kardashians, Kris Jenner creates a presence that is both reserved and bold. Her daughters take the spotlight but there is absolutely no doubt that her opinions and guidance influence the family’s decisions. This matriarch is lowkey highkey The Boss.

This Monday, Business of Fashion (BoF) hosted its first Los Angeles summit with Kim Kardashian-West as the headlining speaker. The event was held at the same location (Westfield Century City) where Kim Kardashian held a pop-up for KKW Beauty this Wednesday (another testament to Kim Kardashian’s major influence on all things entertainment and beauty).

After Kim’s panel discussion as headlining speaker, Kim and momager, Kris Jenner, took the stage for a discussion led by BoF Founder and Editor-in-Chief, Imran Amed. With 5 creative daughters, Kris Jenner described the family’s process of business:

“If we’re not filming ‘Keeping Up With the Kardashians (KUWTK),’ we’re working on Kim’s fragrance and makeup, Kylie’s brands, it goes on and on. I think that the girls are all so creative and they know exactly what they want and the last thing that they want to hear from me is what a lipstick component would look like. My job is really to lead in the direction of where their passion is and how to figure out what a business might look like, help get it off the ground, help get it running with a team behind me.[…] I have a document that lists everything the girls are going to do for the rest of the year in products. We add to it and subtract from it and make sure one thing doesn’t get in the way of another and it makes sense,” explained Jenner. “You have to put some heavy lifting into exactly how you’re going to roll things out and what makes sense for each girl’s brand and who’s doing what. It’s a daily conversation. It’s a big deal because they have so many things going on; every day I’ll go to work and feel like I’m working at a different company.”

This not only paints Kris Jenner as an excellent manager but proves to be the ideal way to raise young women in an age where we are just starting to surpass public scrutiny for the same things that men are praised for. Kris Jenner allowed her daughters to blossom beyond insecurities in a way that  allowed them to be open with their insecurities in order to surpass them. Although they aren’t the poster children for the famed nuclear family the world is taught to admire, they have made a name for themselves, through the negativity maintained that name and with positivity built The Name.

In an article with The Hollywood Reporter last year on the 10th year anniversary of KUWTK, Khloe Kardashian gave some insight on what the beginnings of the show were like,”I don’t think we knew what we were even saying yes to. Everything was just super-fast. Kim and my mom were steering the ship. We were just like, ‘Tell us where to be and we’ll be there.'”

The way Kris Jenner and Kim Kardashian steered that ship certainly took the family to unexpected territories but the adventures have turned out to be worth it. Long after Kim’s infamous sex tape, her family stood by her side. Kris Jenner definitely instilled the proper amount of confidence in her daughters.

That confidence has reigned supreme. As Kim Kardashian accepted the CFDA (Council of Fashion Designers of America) Influencer Award, she joked “I’m kind of shocked that I’m winning a fashion award when I’m naked most of the time.” Is there a more proper way to shut down incoming negativity? Much like her business ventures, she remained proactive in her speech. Kris Jenner raised women of steel.