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Kelly Rowland Hints at Rebranding With New Single “Kelly”

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Nov. 30 2018, Published 8:52 p.m. ET

4-time Grammy award winning artist Kelly Rowland’s, eponymous single “Kelly”, is now available on all streaming platforms.  We haven’t heard too much from the singer, songwriter, and actress throughout this decade. In fact, this is the first piece of her music we have heard since her 2013 Talk A Good Game project. Rowland took the stage back in the spring at Coachella Valley Music and Arts Festival, with Michelle Williams and Beyonce Knowles-Carter, to reunite one of the most powerful female music groups to walk the planet. She also recently appeared on Elle’s Song Association segment and teased us with her angelic vocals. 

The single has already been acclaimed by Essence Magazine, Michelle Williams, and fans all over Twitter.

In the first Rowland foreshadows the chorus, claims her authentic self, and dismisses the “fake ones.” All followed up by a sneaky reference to “Bills, Bills, Bills” 1999 single from the the Destiny’s Child album The Writing on the Wall. From the first listen, it’s easy to get distracted by the beat that seem to have over taken this decade’s music. Listeners are not welcomed by a showcase of that voice we’ve all awaited but rather warned; the real Kelly is emerging from the hiatus.  She knows,”all they’re trying to get is an act from me and it’s all for the reach.” And if the thought of dragging her on social media crossed your minds just remember, “Kelly don’t really give a fuck how you feel, Kelly ain’t humble no more, Kelly got her foot on your throat.”

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